📦 Duty-Free Threshold in Turkey
- Up to €30: B2C allowonce 5 times a month
- Above €30: Not available for personal import
- Tax Rate: 30–60% based on country of origin and Ex-Works (EXW) value.
Market Size & Growth
- $50 billion (expected by 2025)
- Growing 12-15% annually
🛍️ Consumer Behavior & Demographics
- 40.84 million online shoppers (2021)
- 45.5% of purchases via mobile
Payment Preferences: Cards, Digital wallets, 💳
Customer Expectations
- Fast delivery and easy returns 🚚
🌍Cross-Border E-Commerce
- Export focused but both growing imports & exports
- Diverse product range catering to adults, millennials, seniors
Key Order Sources: 🌍Europe (45%) 🇺🇸USA (35%) 🇨🇳China (20%)
🚚 ASE Logistics Network:📍20+ Pickup Points 🏢 8 Offices 🌐100% Delivery and Pick up Coverage
🛍️ Biggest E-Commerce Marketplaces in Turkey:
Trendyol🛍️ Hepsiburada 🛒N11 📦GittiGidiyor 🌸ÇiçekSepeti